Job Description

HOW YOU'LL FIT

You will showcase Carvertise’s products and values by driving brand awareness through memorable in-person trade show interactions with prospective business customers. Your’s will be the smiling face that future clients equate with Carvertise: first impressions must be both favorable and lasting! You will act as a liaison between prospects and Account Execs, familiarizing leads with insights, our value proposition and products offered. Your interactions, follow-up, and intel will set the sales team up to work their selling magic. This role can serve as a launching pad into selling. Plus, you get to champion Carvertise values each and every day, while seeing the country, too!

This is a HYBRID setup, with 3 days in the office and 2 days working from home.

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Travels to trade shows to present and pitch Carvertise’s products to attendees, booth visitors, and scheduled prospects, in an effort to generate booked meetings; works the trade show booth repping the brand.
• Assists with all facets of trade show coordination (pre, during & post).
• Arranges logistics, collateral requirements, lodging, equipment rental, booth set-up and dismantling of the exhibit.
• Coordinates the organization, packing and routing of exhibits and materials needed.
• Conducts preliminary research to plan, suggest and coordinate field marketing activities and campaigns across industries.
• Coordinates social media activity surrounding field marketing campaigns / trade show activity.
• Documents and shares lead / client intel with relevant members of the sales team.
• Supports the maintenance of CRM and various internal documents, including trade show budget tracker, trade show leads tracker, pre- and post- conference reports.
• Partners with marketing to coordinate trade show campaign strategy, collateral, swag, KPIs and sales team engagement.
• Performs BDR activities via email and phone to connect with conference attendees and facilitate meetings.
• Travels frequently for extended periods to actively manage/represent the company at various conferences, trade shows, venues, or other industry / company events.
• Ensures all field marketing efforts serve to achieve immediate and long-term business goals, identifying and executing improvements for processes, content, and lead generation.
• Develops robust knowledge of all product and service offerings.
• Monitors industry trends and competitor activities; networks with industry peers.
• Tracks, documents and monitors spending to budget in a thorough manner.
• Performs other projects and duties as requested, assigned and/or needed.

TRAVEL REQUIREMENTS:

• Able to travel 75-80% of the time, including overnight and weekends to accommodate a busy tradeshow schedule.

EDUCATION and/or EXPERIENCE

Associate’s degree in marketing or communications preferred. Minimum 1 year of sales, marketing or trade show rep or similar experience preferred; prior experience B2B client facing is a plus. Love of travel required.

SKILLS, ABILITIES OR QUALIFICATIONS

• Excellent presentation skills; shows up poised yet welcoming – professional yet personable.
• Exceptional verbal and written communication skills to influence interest across mediums and audiences.
• Highly proactive, organized and results-oriented with a strong attention to detail.
• Self-directed, dependable and reliable; does not require supervision; can be trusted to make sound decisions when confronted with challenges.
• Champions Carvertise values; does the right thing when no one is looking.
• Detail oriented to maintain appropriate documentation and notes concerning prospect touches.
• Exceptional presenter and communicator including speaking, writing, and active listening; top notch presentation/public speaking skills; reputable.
• Ability to work, gel and relationship build with others to be an effective leader, partner or peer, whether directly or indirectly, internally or externally.

PHYSICAL DEMANDS

• Able to sit for prolonged periods sitting at a desk and working on a computer or other device required.
• Able to navigate/ambulate routine and unfamiliar work environments to include own office, client sites, trade show floors for extended periods of time.
• Able to travel via car, plane to attend remote events.
• Able to lift 30+ pounds to prep, set-up, and break-down trade show booths.
• Ability to work under pressure and manage multiple tasks simultaneously during busy tradeshow events.

CARVERTISE IS PROUD TO BE AN EQUAL OPPORTUNITY EMPLOYER!

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